Designing an exhibition stand is probably the best way to give your business a unique identity and stand out in the crowd. It creates a lasting impression, but designing a booth or the exhibition stand is not child’s play.
That’s probably the reason why professional booth designers exist! Your brand needs to get noticed, so we’d suggest you take the help of an exhibition stand builder. But since we are talking about the WOW factor, it’s best to get some tips before you find out what you want.
What are the 7 Tips for your exhibition stand design?
Here’s a quick post that talks about the 7 Tips for your exhibition stand design. Let’s take a quick look, shall we?
#1 Utilise the Space You’ve Got
The exhibition stall space you get is quite restricted, so you have to ensure that you are using it efficiently. Confirm the exact dimensions with the exhibition organisers before you connect with a booth construction company in Amsterdam. You have to ensure that the design is such that it does not restrict movement or block the space.
#2 Less is More
Don’t opt for a lengthy copy on the board. Keep it as minimalistic as you can. You can use a slogan instead because people remember these and take it back home.
Make sure you ask the booth designer to use a clear yet attractive font for the board.
#3 Lighting Plays a Crucial Role
You want the lighting to be perfect because it makes a huge difference. It’s all about creating an aesthetic appeal which is why lights play an important role in enhancing the look of your exhibition stand.
In case you wish to showcase a particular product, make sure the lighting highlights that product so that prospective customers can get a good look at it.
#4 Graphics Can Be Alluring
We’ve got a memory of a goldfish. As human beings, we may not remember what the board says, but a picture will stay in our minds for a longer period.
Use graphics that are alluring – this could be a great way to attract attention.
#5 Go Experimental with Different Materials for Your Stall
We can think of multiple materials for your stall. A stand fabricator will be able to guide you with the different kinds of materials you can use to build the stall.
Plastic moldings give a contemporary feel. Chrome detailing gives an industrial look. Let the stand builder showcase all the options you have.
#6 How about including tech in your marketing strategy?
Your prospective customers will be excited if you make the stall tech-savvy. Here’s something you can do – give your customers a live demo of the products. This way they can believe what you say and purchase the product right away.
Concluding Thoughts
Give the exhibition stand contract to a reliable company. They will take care of everything, but your vision will always be their reference point.
Your stand design should be exclusive, so don’t settle for less. The best exhibition stand fabricator in Munich will ensure that everything goes smoothly and your brand’s identity is reflected through the stall design.